Every once in a while you do something that surprises you and you catch a glimpse of the entrepreneur you were made to be. You…get featured in a business magazine. You…acquire an important account. You…surpass your sales quota. As you do, you glimpse – for a moment – your true entrepreneurial self and why you do what you do. But what if you could turn those rare moments into everyday moments?
Embrace your role as an entrepreneur!
Engaging in all your CEO-level roles the right way begins with defining your entrepreneurial career approach, strategy, and direction. For most CEOs, it can be very overwhelming to focus on career development. Why? As entrepreneurs, sometimes we make the mistake of becoming the business and the business becomes us – and that’s ok. However, to make an impact you have to identify and map out your entrepreneurial career to create your identity as the owner of your business, in addition to developing your business. This way, you have a distinct identity as the entrepreneur that is harmonized, not controlled, by your entrepreneurial endeavors.
“I love my company, Effició and it’s the best thing I’ve ever done but I’m also a professional that does other things and I love to create. To do this, I’m not only identified by Effició but also as Sherese Duncan, the entrepreneur, the educator, the strategist, and more. Previously, it was hard to break away from my company and I found that I didn’t have an identity as a professional with a full set of varied skills. I had to invest in my professional characteristics and credentials that needed to be showcased separately.
Over the last 25 years, I have discovered that business owners become the business or their identity is the business. This is a huge challenge and why many entrepreneurs get the “business burnout” syndrome. For example, I was recently speaking to a business colleague of mine and asked her if she thought she was an entrepreneur (she’s in business). She said, “No not really, I feel like I still have a job.” Then I asked her if she felt she was developing an entrepreneurial career. She said, “No not really, when I think of a career I think of career day in college or career fairs.” We both laughed and then I gave her my take on entrepreneurial career development: “It’s the same as if you were going to college and choosing to be a doctor, a lawyer, or an accountant. You take classes, you get certified, you get experience, you do your tenure, and you start and ultimately cultivate your career. The same is true with entrepreneurship, except most entrepreneurs have not thought about working on the career aspect of their chosen profession of entrepreneurship.”
Sherese Duncan, CEO
Mentoring and motivation combined with education is a powerful career tool!
Mentoring is focused on supporting your growth as an entrepreneur; motivation is focused on guiding you through the inevitable peaks and valleys of building an entrepreneurial career. With mentoring and motivation, you’re engaging in strategic direct discussions from a source of wisdom, teaching, and support that gain short-term successes and long-term sustainability. It is our experience and belief that providing our clients access to a consistent and viable resource for solutions to problems faced in building a fulfilling entrepreneurial career is a powerful tool in pursuing success.
As an entrepreneurial career client of Efficio, your goal is to change or improve. This can range from something as simple as a new brand message to the extreme of implementing a new image. If you’ve read our Education Handbook, you know that everything you do in your entrepreneurial career must start with strategy. The strategy gives you direction and focus. It takes your entrepreneurial career activities from low-level low-payoff activities to high-level high-payoff activities. We cover everything you need to know to complete your total entrepreneurial career strategy broken down into five key areas: Your Person, Your Skills, Your Image, Your Brand, and Your (Bus.) Lifestyle.
To build world-class organizations, you should engage in education, training, and consulting with a trusted resource for an extended period focused on career and business development simultaneously. You need support, guidance, and access to a learning process that allows you to excel based on your unique personality. This means we have to start with the basic foundation of who you are as a professional and the basic foundation of what your business represents.
Why Effició’s Entrepreneurial Career Mentoring? If you’re a true entrepreneur, you probably have a lot of questions and concerns, especially about career development – and you need confidential resources to not only confide in but who can also move you from strategy to action! This is Effició’s core competency. With Effició Mentoring and Motivation:
- Our Goal is to help you build a robust and fulfilling career over the long term.
- Our Objective is to change your entrepreneurial mindset from multi-level to multi-dimensional.
- Our Methods are focused on ‘getting to the CORE of YOU’ targeted to increased knowledge, intellect, and acumen.
- Our Focus is to help you live the entrepreneur’s lifestyle on your terms.
The ideal Entrepreneurial Career Mentoring client for us: CEOs, Partners, and Founders of small businesses who are building a practice, a firm, or a company that allows them to create true wealth and achieve executive lifestyle goals.
- You have achieved success in your field but you’re taking on new challenges and you need additional tools to achieve more.
- You have incredible skills, but you need focused power and influencing skills to advance.
- You are a small business owner and you need to position yourself as an
expertachiever in your industry. - You’re ready to attract exclusive clients to add to your current client list.
- You want to upgrade your image and perception to reflect an elite status.
- You are smart, and upwardly mobile with bodacious dreams and innovative ideas.
- You have a vision for what you want to accomplish and you’re ready to execute it!
If you’re ready, we will move you from progress, transition, and motion to an iconic state of perpetuity. During sessions, we cover all or a portion of the topics below depending on how many sessions you schedule:
- Strategically Planning Your Entrepreneurial Career: Before you can mobilize your career you have to determine the direction you want your entrepreneurial career to go.
- Your Skills, Your Lifestyle, Your Business: To gain career ownership and acquire offers, opportunities, income, and most importantly the lifestyle desired, you have to focus on developing skills that will allow you to create income at any time and anywhere.
- Building Image and Managing Perceptions: You have to advocate for yourself; to do this you have to be an example of what you believe. This module is about translating your personal beliefs and value system into a positive professional brand and image.
- Mobilizing Your Entrepreneurial Career with Clear Intentions: Moving in a forward direction is about an inclusive and collective activity shared by many if not all, team members. This module is about defining your opportunist, innovator, investor, and visionary roles based on career strategy, approach, and vision and aligning your business venture(s) with the entrepreneurial career vision you seek.
The result: Your mentor is going to help you begin the process of breaking the barriers to exponential control over access to whatever you want by providing you with mentoring that will increase your confidence and intellect as well as business acumen.
We begin all relationships with a pre-mentoring session to design a career mentoring program based on your needs. Fill out the inquiry form below to receive instructions on how to schedule your session. You’ll receive an email confirming your inquiry, a link to process your $250 refundable deposit, and the next steps to schedule your session with an Effició Certified Career Mentor:
For those who want to speak to someone live to discuss this program in more detail, call 866-934-2673.
We look forward to helping you succeed.
Legal Disclaimer: Each individual’s success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee of success financial or otherwise.